New systems fail when people don’t follow. I fix that.
I help companies turn strategic ambitions into practical reality — through training that sticks, change management that works, and people who actually lean in.
Who I Am
I’m Daniel Kongstad Sebenius. I’ve spent 20+ years building training and development from scratch inside complex organisations — from global sales academies to multi-country ERP rollouts.
Most consultants hand you a framework and a slide deck. I build the infrastructure: the training, the communication, the change approach, and the people capability to make it all land. Then I stick around until it works.
I operate through 2nd Position, my consultancy based in Copenhagen.
What I Do
L&D Launchpad
For companies that need learning infrastructure — and don’t have it yet.
You’ve got ambitious goals but no training function, no structure, no content, and no plan. I’ve been here before — multiple times. I come in, assess the gaps, design the learning architecture, build the materials, and set you up so it runs without me. From zero to operational.
2nd Position Workshop
Communication training built on one principle: it’s not about you.
Named after the NLP concept of perceptual positions — stepping into the other person’s shoes before you open your mouth. This is my signature methodology, applied to sales conversations, stakeholder management, leadership communication, or any situation where understanding the other side determines whether you win or lose.
Delivered as a half-day or full-day workshop. Interactive, practical, no death by PowerPoint.
ERP Rollout Training
Because a €10M system is worthless if nobody uses it properly.
I design and deliver end-to-end training for enterprise system rollouts — D365, Basware, or whatever platform you’re implementing. That means eLearning, instructor-led training, trainer development (Train-the-Trainer), and the full communication cascade from leadership to end users. Across countries, languages, and cultures.
I’m currently leading this across five countries for a global logistics company. It’s what I do every day.
ADKAR Change Sprint
Structured change management for teams in transition.
ADKAR isn’t a buzzword I borrowed from a book — it’s the backbone of how I design every rollout, every communication plan, every stakeholder engagement. Awareness, Desire, Knowledge, Ability, Reinforcement. I use it to diagnose where resistance lives, build targeted interventions, and move people from “not my problem” to active ownership.
This can be a standalone engagement — assessing your change readiness and building the plan — or embedded within a larger rollout.
eLearning Build Package
Custom digital training. Designed, built, delivered.
I build eLearning programs using Articulate Rise 360 and Vyond — from needs analysis through storyboarding, scripting, design, and delivery to your LMS. Not template-driven cookie-cutter modules. Scenario-based, learner-first design that people actually complete.
Previous builds include a full onboarding program built from scratch and a certification program delivered to 71 professionals to maintain ISO compliance — both in the agritech sector.
Who I’ve Worked With
I’ve built training and change capability for organisations across tech, logistics, fintech, and agritech:
- Dell — commercial training and enablement
- ATEA — built the Sales Academy from scratch, company-wide
- Trustpilot — product training design and delivery
- Scan Global Logistics — leading the Learning & Change Management workstream for a multi-country platform rollout (current engagement, 2024–ongoing)
- Agreena — built onboarding program from scratch and designed a certification program for ISO compliance
What People Say
“Daniel not only understands the concept of Change Management — he’s also able to practice it. He analyzes the situation carefully and digs into whatever needs to be done, managing both people, stakeholders and tasks smoothly.”
Kamilla Juul Østrup, HR Consultant
“Daniel made a tremendous impact — he facilitated impactful workshops on handling objections, created a comprehensive onboarding program, and built a sales certification program that ensured our teams were equipped with top-notch training.”
Valentine Ganseman, Commercial Director & Product Manager, Agreena
“Daniel has a great ability to turn complexity into something that really connects with the audience, getting the job done while making the whole process enjoyable.”
Thomas FitzGerald, Commercial Delivery Lead, Agreena
“If I compare all the trainings I attended during my years of employment at Dell, Daniel clearly held best in class trainings.”
Sara Hammarlund, Team Manager, IKEA (formerly Dell)
About 2nd Position
The name comes from NLP — Neuro Linguistic Programming.
In NLP, “1st Position” is your own perspective. Everything is about you, your product, your agenda. You know the type.
“2nd Position” is when you step into the other person’s shoes. You see the world from their side before you act, sell, train, or lead.
That’s how I work. Before I design anything — a training program, a change plan, a workshop — I understand the people it’s for. Not the org chart version. The real version. What they’re afraid of, what they care about, what will make them lean in or check out.
It’s a simple idea. It changes everything.
Contact
Daniel Kongstad Sebenius
daniel@2ndposition.com
+45 22 61 61 48
Copenhagen, Denmark
LinkedIn: linkedin.com/in/danielsebenius